Professional services firm using LPGA Phoenix tourney to boost global brand
A partnership with global professional services firm Aon is meant to highlight how players weigh risk/reward decisions and to reintroduce consumers to a changing brand.
Beckham MLS group scores big win in redevelopment of Fort Lauderdale stadium
The expansion franchise will invest $60 million in the new facility.
NFL eyes big plans for 100th season celebration
National Football League officials are optimistically projecting that “NFL 100,” the licensing program behind a yearlong marketing push for the league’s 100th season, will be as big as the Super Bowl golden anniversary from 2016.
Portland Thorns nominated for top sports franchise honors
The Portland Thorns are one of six teams that'll vie for a franchise honor with five other pro sports teams. The Sports Business Awards, which are presented by American City Business Journals, the PBJ's parent, honor a bevy of teams and individuals i...
Experts weigh in on what Panthers HQ — and naming rights for it — could be worth
The Carolina Panthers are likely to generate millions of dollars per year by selling corporate naming rights to a proposed training headquarters.
Baseball introduces more rule changes to speed up play — will they make a difference?
With only about two weeks to go in spring training, Major League Baseball managers in Arizona and Florida are whittling down rosters and getting a much clearer picture of what lies ahead in the regular season. What isn’t as clear is how a batch of rul...
Phoenix Rising soccer team sells naming rights to pop-up stadium
In a matter of two years, Phoenix Rising went from having two sponsors to more than 50. The team is finding success on and off the field as it looks to be named an MLS expansion team.
Gauging which St. Louis companies might tie their brand to the city’s MLS bid (Poll)
#MLS4THELOU took another step this week in its effort to secure corporate sponsors as the ownership group looks to bolster its case to land an MLS expansion team in St. Louis. MLS Commissioner Don Garber on Monday visited St. Louis to meet with local...
Handicapper Danny Sheridan: Legal wagers on sports already in the billions of dollars
Eight states have legalized sports betting and 29 states have introduced legislation to do so.
CBS to add more AAF, Commanders games to lineup
As the Alliance of American Football enters the second half of its inaugural season, the CBS network is expanding its coverage of the league and the San Antonio Commanders. The national network has agreed to air two additional AAF games. The first is ...
Capital Sports Advisors lines up beefy NFL draft class
Capital Sports Advisors, a company formed more than four years ago through a merger of independent sports agencies, has signed a large class of prospects for this year’s NFL draft.
Nick Foles’ goodbye letter: ‘It was always going to be Philly’
Last year, quarterback Nick Foles helped the Philadelphia Eagles win their first Super Bowl. Now, he's leaving Philadelphia for the Jacksonville Jaguars in a four-year contract worth $88 million. But he wants everyone in Philadelphia from the front off...