Guest column by Susan Ewing: How to RAISE your marketing effectiveness

//Guest column by Susan Ewing: How to RAISE your marketing effectiveness

Guest column by Susan Ewing: How to RAISE your marketing effectiveness

One of my favorite quotes of all time is from baseball Hall of Famer Yogi Berra: “If you don’t know where you are going, you’ll end up someplace else.” That statement resonates with me not only as a mom trying to keep up with the frenzied activities of two busy teenagers but also as a marketing consultant who helps companies determine how to effectively achieve their business goals. When you don’t know where you’re headed, chaos can ensue. In my column in September, I talked about how…

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By | 2019-12-13T12:36:21+00:00 December 13th, 2019|Media|

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