Marketing with a health advantage: VertX adds antimicrobial coating to transit ads

//Marketing with a health advantage: VertX adds antimicrobial coating to transit ads

Marketing with a health advantage: VertX adds antimicrobial coating to transit ads

A startup launched by a University of California Davis engineering student is trying to raise a $250,000 seed round of funding to expand its antibacterial transit handle and advertising business. VertX Advertising Inc.’s clear plastic handholds for standing transit passengers carry advertising messages, and they are also treated with a coating meant to kill bacteria. The company plans to share marketing revenue with its transit agency clients, as the handles provide the transit systems with potential…

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By | 2019-08-22T22:06:04+00:00 August 22nd, 2019|Media|

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