Viacom bucks direct-to-consumer streaming trend with new Netflix deal for Nickelodeon

//Viacom bucks direct-to-consumer streaming trend with new Netflix deal for Nickelodeon

Viacom bucks direct-to-consumer streaming trend with new Netflix deal for Nickelodeon

In the beginning there was Netflix, Hulu and Amazon Prime Video — subscription-video-on-demand services that licensed content from mass media conglomerates such as The Walt Disney Co., WarnerMedia, NBCUniversal and Viacom Inc. But the subscription landscape is shifting once again with the arrival of Disney+, followed by HBO Max and Peacock next year, as the Hollywood studios launch their own branded direct-to-consumer platforms and keep their coveted IP in-house. Viacom's strategy, however,…

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By | 2019-11-13T22:24:14+00:00 November 13th, 2019|Media|

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